How to have a Successful Essential Oil Business
One of the best investments you can make in your business is personal development and growth. Never stop learning and growing as an individual and business owner. I have included many recommended books to continue your growth and personal development, each I have read and have personally found benefit in. Much of the knowledge I share with you is a reflection of knowledge I have acquired from my education, my own experiences as a small business owner as well as knowledge gained from these books as well as hundreds of hours watching business building tips from greats like Eric Worre and our own Young Living Royal Crown Diamond, Adam Green.
First and foremost, start with your purpose. Why do you want to create an essential oil business? For me it was to share something I truly loved and believed in and create financial stability for my children. Secondary to that was to foster a team that had similar goals: to create time and financial freedom doing what they love. Having a clear “why” is so important. Start With Why is a wonderful resource when thinking about the importance of what you do in your business and how to approach it. Your “why” is your motivation and inspiration and when times get tough and you feel you want to quit (it happens to everyone at some point, I promise). Some people are very visual (like me) and need to SEE their purpose to stay focused. For this, I recommend you create a vision board. Create something that reminds you of your goals. I cut out things from magazines, print out my favorite quotes, and have pictures of my kids and reminders of things I want to accomplish. I am also a firm believer in having a good day planner and USE IT.
With my background in small business ownership I have had many trials and errors across the board. I have failed over and over again, but ultimately I learn and grow from it each time. I have also had many successes and this too allows me to grow and learn. I will share with you some of the best ways I have found to promote my business and it almost all revolves around personal development.
Personal development is key. There are many facets to this and can be overwhelming, but it doesn’t need to be complicated. The number one thing I do for my business is to learn. I watch YouTube videos on essential oils, on DIYs and mostly on leadership within network market and essential oils. I read all the time as well. I stay up to date on social media trends, on Young Living products and policies and ways to add value to my clients and team. I encourage you to be a lifelong learner as well as challenge you to read the books I recommend throughout the following pages.
Why is this important? Well, the more you know, the more you can share with others. It’s as simple as that. You will always have a stream of new ideas to promote your oils and find the ways that best fit you life, leadership style and goals.
I recommend starting with The 7 Habits of Highly Effective Network Marketing Professionals for your personal development to establish solid habits.
Goal setting is an important aspect of bettering yourself whether personally or professionally. It’s not just as easy as having a desired end result however. I believe in S.M.A.R.T. goals, take a look.
Specific: A specific goal has a much greater chance of being accomplished than a general goal. To set a specific goal you must answer these six important “W” questions:
Who: Who is involved?
What: What do I want to accomplish?
Where: Identify a location.
When: Establish a time frame.
Which: Identify requirements and constraints.
Why: Specific reasons, purpose or benefits of accomplishing the goal.
Example: Your goal might be to, “Make money with essential oils.” But a specific goal would say, “Have financial stability by creating a strong team of like-minded entrepreneurs with attraction marketing through my website.”
Measurable – Establish concrete criteria for measuring progress toward the attainment of each goal you set. When you measure your progress, you stay on track, reach your target dates, and experience the exhilaration of achievement that spurs you on to continued effort required to reach your goal.
To determine if your goal is measurable, ask yourself:
How will I know when it is accomplished?
Attainable – When you identify goals that are most important to you, you begin to figure out ways you can make them come true. You develop the attitudes, abilities, skills, and financial capacity to reach them. You begin seeing previously overlooked opportunities to bring yourself closer to the achievement of your goals.
You can attain most any goal you set when you plan your steps wisely and establish a time frame that allows you to carry out those steps. Goals that may have seemed far away and out of reach eventually move closer and become attainable, not because your goals shrink, but because you grow and expand to match them. When you list your goals you build your self-image. You see yourself as worthy of these goals, and develop the traits and personality that allow you to possess them.
Realistic– To be realistic, a goal must represent an objective toward which you are both willing and able to work. A goal can be both high and realistic; you are the only one who can decide just how high your goal should be. But be sure that every goal represents substantial progress.
A high goal is frequently easier to reach than a low one because a low goal exerts low motivational force. Some of the hardest jobs you ever accomplished actually seem easy simply because they were a labor of love.
Timely – A goal should be grounded within a time frame. With no time frame tied to it there’s no sense of urgency. If you want to generate enough money to pay for your car payment, “Someday” won’t work. But if you anchor it within a timeframe, “by May 1st”, then you’ve set your unconscious mind into motion to begin working on the goal.
Your goal is probably realistic if you truly believe that it can be accomplished. Additional ways to know if your goal is realistic is to determine if you have accomplished anything similar in the past or ask yourself what conditions would have to exist to accomplish this goal.
T can also stand for Tangible – A goal is tangible when you can experience it with one of the senses, that is, taste, touch, smell, sight or hearing.
When your goal is tangible you have a better chance of making it specific and measurable and thus attainable.
Want to learn more about S.M.A.R.T. goal setting? Here is a recommended read to get you started.